|
|
| |
|
|
| |
|
| |
|
 This workshop provides mid- to senior-level marketers the knowledge to build marketing dashboards that better support marketing investment decisions and results tracking. The format combines educational presentations, case studies and participant collaboration to provide actionable learning.
Do you already have a marketing dashboard or are you considering building one?
By now, most mid- to large-sized marketing organizations have either developed some sort of marketing dashboard or are on their way to doing so. Yet few have succeeded in engaging key users or generating the comprehensive insights they’d hoped to. Why? Is it the wrong metrics? Insufficient insight? Design flaws?
Or organizational adoption issues?
Led by Senior Partners from MarketingNPV, the leading implementer of marketing dashboards and analytics, this intensive two-day seminar will dive into the how to develop a best of breed marketing dashboard to measure and enhance marketing ROI. We’ll examine how to successfully combine and evolve metrics, processes, analytics, and tools to ensure continued dashboard success over the long-term. We will help you avoid common traps and flaws to make sure that your dashboard continues to meet the evolving needs of the Marketing organization.
Whether you’ve already got a dashboard you’d like to fix, or are just looking to avoid the mistakes most first-timers make, you’ll find lots of superb content in this highly interactive workshop.
Learning ...
Show More Details ...
|
| |
|
| |
|
|
| |
|
| |
|
| |
|
| |
| American Marketing Association (AMA) - The American Marketing Association (AMA) is the largest marketing association in North America. It is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. It is also the source that marketers turn to every day for information/resources, education/training and professional networking. AMA members are connected to a network of experienced marketers nearly 40,000 strong and include leading marketing academics, researchers and practitioners from every industry.
AMA offers highly acclaimed seminars, workshops and Hot Topic events focused on the immediate needs of marketers, as well as trends shaping the future. AMA’s website, MarketingPower.com, is the everyday connection to marketing data, articles, case studies, best practices and a robust job bank. The AMA also is the source for the field’s top magazines and journals, including Marketing News. AMA professional and collegiate chapters and special interest groups keep members in touch with the best people and the best practices. |
| http://www.marketingpower.com |
|
| |
|
|
|
|
|
Garysguide.org is the #1 Tech & Media Events Calendar listing all events in all major tech hubs. |
| |
|
| |
|
|
|
| |
|
|
|
